Sierra Coffee pack re-design

Sierra Coffee pack re-design

Sierra Coffee packaging re-design

Sierra Coffee, the popular local coffee house, approached us about updating their coffee packs.

Thanks in large part to Sierra, coffee has become much more popular in a region known for its tea drinking. Local brands have been predominantly black until now! Sierra’s new silver packs, in combination with bold, simple new labels, really stand out from the competition!

Sierra T-Shirts

Sierra T-Shirts

Sierra T-shirts The Assignment: To create several t-shirt designs to be sold in all Sierra’s locations to tourists, ex-pat residents and locals alike. Challenges: Limited number of colours – to keep screen-printing affordable and looking nice, it’s best to keep...
Sierra Coffee Logo

Sierra Coffee Logo

Sierra Coffee LogoBack in 2010 coffee and café culture was a relatively new phenomenon in Central Asia. Enter Sierra Coffee, a company with a vision to bring great coffee and a relaxed laid-back atmosphere to the region.Typically, logos in the region do what they say...
Sierra Coffee Bags & Labels

Sierra Coffee Bags & Labels

Sierra Coffee Packs The Assignment: To create packaging for Sierra’s own brand of coffee which they sell in their cafes. Challenges: Meeting local expectations – With real (non-instant) coffee being a fairly rare commodity in the area, isn’t much variety as far...
Tash Rabat Cafe Interior

Tash Rabat Cafe Interior

Tash Rabat Cafe Interior The Assignment: To design a welcoming, functional space for the interior of Sierra’s new cafe. They layout should make it easy for both customers and employees to easily access all areas they need to use. Challenges: Working with existing...